When it comes to luxury print, we understand that the small touches like hot foil stamping really do matter.
Hot foil stamping is a technique that has been used for hundreds of years to decorate the most important texts and manuscripts. A flawlessly elegant finish can mean the difference between a truly memorable piece of print and a forgettable brochure.
That’s why we proudly employ an extensive range of printing techniques, to ensure that every possible vision is available to our customers.
Keep reading to find out how hot foil stamping can transform a piece of collateral.
In the old days, pieces of pure, soft gold would be hammered down into incredibly thin ‘leaf’ sheets. From there they were then hand formed into beautifully ornate patterns and designs.
These would then be attached to the covers and pages of texts to give them a truly luxurious and lavish finish. This, as you can imagine, was a complicated and expensive process.
The technique of applying gold leaf to printed texts emerged around 400 AD. Scribes in monasteries in Ireland decorated the borders of their important religious texts with incredibly intricate images, using gold leaf to highlight and illuminate areas of their illustrations.
The same was done in Constantinople and in Italy, where throughout the Middle Ages the method was used regularly for important Christian manuscripts.
Luckily these days, we can produce the same opulent finish without breaking the bank. Real gold is no longer used, but our techniques create the same beautifully gleaming effect. Modern hot foiling can be used on business cards, invitations, business stationery and any other printed material that you feel requires an extra touch of luxury.
With hot foil stamping, the metallic foil is laid on the face of the card or paper, and then stuck there with the application of heat and pressure.
A common way that this method is used, is to add foiled lettering and patterns in conjunction with printed text or images.
The reflective metallic foil can be stamped into selected details, certain fonts or whole designs. The foil catches the light and adds movement to the image or text.
Traditionally, hot foiling used gold or silver only, but with modern technology, all sorts of colours are available.
The logo on your brochure, for example, can be hot foiled to give you an eye-catching reflective effect while sticking to your brand’s colour palettes. Find out more by getting in touch with us today.
We’re passionate about ensuring that our customers get the best possible result from their chosen printing design.
Our considerable experience in the field affords us a level of knowledge and understanding of every nuance of the printing process, which we use to execute your vision with precision.
Luxury brochures, collateral and packaging all represent and reflect your sense of taste and style, and therefore need to be produced in the most elegant and beautiful way possible.
Whatever the project, hot foil stamping creates a glistening, gleaming effect that will draw the eye and impress the viewer.
